Nitrogen-Infused Cola: What is NITRO PEPSI™?

Nitrogen-infused drinks are more popular than ever – and for a good reason. Consumers enjoy the texture, appearance, and flavor nitrogen brings to their favorite drinks. The most recent addition to the nitrogen-infused beverages sold in stores may come as a surprise – it’s Pepsi!

The NITRO PEPSI™ drink looks like other nitrogen-infused drinks, similar to Guinness and Nitro Coldbrew from Starbucks. The nitrogen craze should not be ignored if you’re a beverage maker. In this article, we’ll discuss nitrogen-infused beverages and the newest product from Pepsi.

What Is a Nitrogen Infused Soda?

As you might imagine, a nitrogen-infused beverage is a drink infused with nitrogen gas. Some consumers prefer nitrogen-infused beverages because adding nitrogen to any drink produces a silky texture with a thick, creamy foam head. If you’ve ever had a glass of Guinness Stout, you know exactly what that perfection looks like.

Why Nitrogen Works in Drinks

First, a word about carbon dioxide: for decades, carbon dioxide (CO2) has been the gas of choice for beverages like sodas, sparkling waters, and more. CO2 is highly soluble in beverages, so it dissolves well and comes out relatively slowly in large, appealing bubbles that tickle as they go down. It also creates a fizzy texture and an aroma.

How does nitrogen differ from carbon dioxide? Nitrogen is far less soluble than carbon dioxide. Nitrogen gas comes out of beverages more quickly, forming much smaller bubbles and a much creamier head than carbon dioxide. This creates a smooth, thick texture and a velvety head.

Nitrogen even adds sweetness to the beverage, which can influence the taste. This distinctive difference makes nitrogen-infused drinks seem entirely different from their carbon dioxide-infused beverages.

One more thing that makes nitrogen-infused drinks more appealing than CO2-infused drinks: the aesthetics. You can see how this manifests on the NITRO PEPSI™ website, where you can see small swirling bubbles in the dark brown nitrogen-infused soda.

How NITRO PEPSI™ Appeals to Consumers

NITRO PEPSI™ may be the first of its kind from a major soda producer. What’s making NITRO PEPSI™ successful? Let’s take a look.

• Capitalizing on a craze. Pepsi is one of several beverage-producing businesses that have jumped on the nitrogen-infused bandwagon. In addition to Guinness and Starbucks, other well-known businesses (like Dunkin Donuts and Sam Addams) have been riding (and building) a wave of enthusiasm for nitrogen-infused drinks.
• Creamy, attractive beverage. Nitrogen adds character and charisma to beverages. This infusion makes a completely drinkable, aesthetically appealing beverage in a Pepsi.
• Smart marketing. Take a look at Pepsi’s website to see how the company is marketing its new product to consumers, and you’ll see one more example of how Pepsi is doing nitrogen work for its customers.

Want to Take Advantage of Nitrogen Infused Drink Craze?

Whether you’re producing local beverages from a small commercial operation or a significant beverage producer in search of the next big thing, if you want to create a nitrogen-infused soda or another type of drink, you will need a steady supply of nitrogen.

A nitrogen generator is an eco-friendly way of obtaining a reliable (and unending) supply of nitrogen.

For a steady supply of nitrogen contact On Site Gas. As a reputable supplier of nitrogen gas generators, we can help you get the generator that will serve your purposes for your business. Contact us today to get a quote.